Tags: #Get Started #Social Media Marketing #Twitter #Using Twitter
Twitter has over 316 Million monthly active users worldwide, and is rapidly growing in South Asia. Facebook alone has over 10 Billion users worldwide and over 5.2 million users in Nepal alone. However Twitter has only over 1 Million users in Nepal. Recent collaboration campaign of NCELL with Twitter had estimated over 1.7 Million People accessed Twitter over the campaign period.
I personally believe that twitter creates more value to a person than Facebook or Instagram and other social platforms. Facebook is generally focused on connecting with the friends and family and perhaps upsells the business for Facebook as integration for those people to see what businesses around them are upto. However Twitter is based on completely different concept. Every Twitter handle is treated, as an influencer for which requires followers to engage. Getting followers is more difficult than getting sending friend request on Facebook. Because twitter users are very peculiar about who they follow. And now, How does Twitter creates value? Rather than going through pictures of your friends, You go through what matters to you in real life like #TrendingNews #Blogs #Stories and #Tweets of people you want to follow and get influenced in such a way that you actually want to make some changes in your life as well. For Example: If you are a kind of person who wants to be updated with latest news, Breaking News as it happens. So what you should do is Follow @CNN or @cnnbrk (For Breaking News) and turn on mobile notification to get tweet notification straight to your mobile devices. Trust me it really works like wonders, you dont need to download their apps just Turn the notification On. Same with @eKantipur Or @OnlineKhabar if you want to keep updated with latest news.
Also if you are fitness blogs follower you can go to their twitter handle and follow them and turn on notification and you get the latest tweets straight to you phone. It’s So Fast.
On Facebook you would be hazed with all the notification form your friends and you would rather choose your friends pictures tagged in some holiday over latest status from blogs and companies.
See how twitter creates value to your lives. You get more aware about the news of the world that keeps your General Knowledge high as ever! Imagine how can a tagged picture help you with General Knowledge? I wonder… It doesn’t; does it? So Get your Twitter Account Already if you haven’t or Start being more active on Twitter If you haven’t already. Because trust me when i say this, I’ve been using it for quiet some time and it has proven really beneficial to me. I’m pretty sure it will help you as well.
So, Lets get into the basics of Twitter to get you started! :
What is Twitter all about?
It’s a platform wherein users share their thoughts, news, information and jokes in 140 characters of text or less.
There are certain words and jargon native to Twitter that you may already have heard in passing. These terms and their abbreviations (in parentheses) are essential for understanding the network.
- Tweet: A 140-character message.
- Retweet (RT): Re-sharing or giving credit to someone else’s tweet.
- Feed: The stream of tweets you see on your homepage. It’s comprised of updates from users you follow.
- Handle: Your username.
- Mention (@): A way to reference another user by his username in a tweet (e.g. @mashable). Users are notified when @mentioned. It’s a way to conduct discussions with other users in a public realm.
- Direct Message (DM): A private, 140-character message between two people. You can decide whether to accept a Direct Message from any Twitter user, or only from users you are following.
- You may only DM a user who follows you.
- Hashtag (#): A way to denote a topic of conversation or participate in a larger linked discussion (e.g. #ads, #Nepal #ComeBackIndianBarbars #NepalEarthquake ). A hashtag is a discovery tool that allows others to find your tweets, based on topics. You can also click on a hash tag to see all the tweets that mention it in real time — even from people you don’t follow.
Remember that Twitter is an experience. “The more you use it, the more enjoyable and resourceful it will become.”
Like I Said Rather than using it just as a social networking platform, if used properly, it can benefit you in so many ways including by boosting your personal general knowledge and know how of latest events and happenings and can even help your personal brand and enhance website traffic. These are some of the methods by which Twitter can benefit us:
A Powerful Tool for Obtaining Information / news.
Twitter users often link to useful sites or articles and can be a source of scoops and alternative news. This is very useful for active social news participants as they can subscribe to Twitter feeds for specific websites/conferences, which allows them to receive and view content quickly.Twitter can be quite an effective search tool for researching any kind of information. Dont forget to turn on mobile notification when you follow any twitter handle of news media like @ekantipur_com @BBCBreaking or other accounts that you would probably want to connect with like: @adsmkt @BuzzFeed @9GAG to get more interesting contents that adds value to you.
To reinforce Personal Brand and awareness
If you are a celebrity, Business owner, Or CEO of Some Company Or Have an Music Band or You are someone who wants to build a personal brand then Twitter is the best platform. Celebrities like @mileyCyrus @JustinBieber @ellen Use Twitter as a platform to connect with their followers each of them ahave over 20Million followers. Business Owners and CEOs have a responsibility to the society and clientele. They should be more active and connected with them for personal as well company goodwill. It really Helps. Or If You are a blogger, Writer, Traveller and you want to share experience with people who follow you then its the best platform. Because Like I said Facebook clutters your content with the contents form friends. So Twitter kinda is good to reach the right target nice so to speak.
These are some of the People with largest twitter followers in Nepal
These are some of the Pages That we recommend you to follow for Trending News and Updates that can help you create value in terms of General Knowledge and Helps you become more updated with what’s going on.
Some of the popular Celebrities Of Nepal on Twitter
At ads! We believe that people should be more active on twitter as well. It can help people and businesses in Nepal to have a good community to create influential contents and generate value to the people and companies. Just remember to have a plan before you enter twitter. Like, What were you trying to accomplish? Or were are you looking to drive more business? Increase brand awareness? Establish yourself as an expert in your industry? Just being on Twitter won’t be enough to accomplish those goals. What will allow you to achieve those goals is having a social strategy about the way you plan to engage on Twitter, the type of content you want to share, and the milestones you hope to achieve. Your strategy probably will change once you get started, but without having one before you launch your first tweet, you won’t make it much further.
If you are looking for a strategy and wondering how twitter can help you grow your brand (Business or personal) then write to us at email@example.com
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